social media training


BRISBANE - Linkedin for Business - FULL DAY

Training offered by our sister company The Training Collective

Course Overview

BRISBANE - Linkedin


Full day session: 9:00am - 4:30pm 


Linkedin is the world's leading social network for professionals wishing to connect with other professionals. It is a veritable global rolodex - forget the business cards and internet searches - find who you need on Linkedin!

With 300m+ professionals around the world using it and 3 million users in Australia alone, if you are looking for ways to connect with and market to other business professionals, this is the social network for you!

Come along to this full day Linkedin training session where we will show you EXACTLY how to get started, the options available to you to market your business on Linkedin including Linkedin Company Profiles, Linkedin Groups, Linkedin Today & more cool stuff. 

Who should attend and prerequisites

  • People who have not yet ventured onto Linkedin
  • People who have established something of a profile on Linkedin but who aren't using this social network on a regular basis
  • People who have a general understanding of what Linkedin is, but who want to get to know this B2B network more intimately
  • People who want how to use Linkedin safely and confidently 
  • People who want to learn ways to connect with and market to other business professionals.
  • Students should have a strong working knowledge of either Mac or Windows.

Course Outline

  • How to set up a top notch Linkedin profile (we'll show you how to adjust yours if you already have one
  • The differences between free and paid accounts
  • How to find people you may wish to connect with and the RIGHT WAY to request a connection on Linkedin
  • How to quickly and easily locate and segment your contacts in Linkedin (so much better than email!)
  • How to create tags to further segment your list
  • Top tips on creating Linkedin Inmail that 'cuts through'
  • The difference between recommendations and endorsements 
  • How to do status updates and tricks to make these really effective
  • What are company pages on Linkedin and how to get started (different from a profile)
  • What is Linkedin Today and how you can customise it to suit your needs
  • How to list your product range or services list on your Linkedin Company profile
  • What are Linkedin Groups and how to find relevant groups to connect with
  • How to amend your email settings so you don't get bombarded!
  • Inside secrets that will help you super charge your Linkedin use so you spend less time, but get better results!

Please bring to this session: Your log ins to Linkedin if you already have an account, professional image in low res, your most up to date resume, your email log ins which will be required to verify your account (access web mail), your company logo & images of up to 10 products you wish to promote.


Boardroom, Comfort Inn & Suites,
Robertson Gardens
281 Kessels Rd, Nathan, QLD 4111

Your Trainer - Tara Kingi

While completing a Bachelor of Business, Fine Arts, Marketing and Drama in 2013, Tara Kingi worked as a Program Coordinator for The Real Me program and also as a Seminar presenter for Elevate Education delivering one-hour seminars to up to 50 students at one time.

After completing her studies, Tara enthusiasm to learn and further enhance her knowledge and skills lead her to attaining a Google Analytics Qualification online and an internship with Performance Frontiers.

Following this, Tara went on to attain a position as a Content Marketing Strategist for a marketing and advertising agency in Brisbane. 

 Today Tara is a real digital marketing all rounder, with knowledge in areas such as social media marketing, strategy and a particular interest in Facebook & Instagram and connecting brands with influencers.

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What You Get For Your Money

If you attend a training with our sister company The Training Collective you'll enjoy all of the following:
 Intimate group training - no more than 8 attendees, often only 5 and 6 so plenty of love and attention coming your way!

An informative event full of practical advice from someone who knows what they are talking about

Apply what you learn, as you learn, so you leave having actually achieved something

Make mistakes with someone on hand to call on and ask for assistance as you go

Coffee & tea on arrival

The opportunity to network with other businesses

Free consults - talk to the speaker before the event, in the break and afterwards!

Inspiration, information and innovative techniques to take home and try too

Live demonstrations

"The training I received from Zoe was great! Zoe is extremely knowledgeable but has the ability to put this into a practical way. I took away so much from my session with her that I can apply to our business that is going to make a huge difference. Thanks again Zoe!"

"Training was easy to organise, prompt response to my email. Zoe was fantastic she came with a wealth of business knowledge, practical advise and was able to answer all our question relating directly to our own business makeup."

"Great training Zoe! Thank you for adapting the training to suit our business, and giving us practical examples."

"Zoe really inspired the educators here in our region to include social media in their community engagement, providing the skills necessary to do so."

Important Disclaimers

Please note: At these interactive workshops we encourage you to bring your own laptop (not iPad or tablet). You will have the opportunity to network with others, so bring business cards!

Cancellation Policy: Should you be unable to attend, a substitute delegate is always welcome at no extra charge. An admin fee will apply for missed trainings. Regrettably no refunds can be made except if the event minimum numbers are not reached.

Please Note: This workshop requires a minimum of 5 attendees to go ahead – if the minimum attendee number is not reached, a full refund or credit of the training fee paid, will be given to attendees who have already paid. Accommodation and travel is booked at the risk of the attendee.

SMILE! Your attendance at events may be digitally recorded through photographs and/or video recordings. Images may be used on our websites, publications, social media or by other media and marketing channels. If you do not wish your image to be published, please notify staff before the event.

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